Attractions & Hospitality

Tyron Fandal

SpeakerMentorGuest Experience

Turning ordinary leisure amenities into experiences guests remember, share and pay more for.

Tyron Fandal

Speaker · Mentor · IAAPA Member

The idea

Tyron Fandal explores how the next generation of attractions can turn ordinary leisure amenities into memorable, shareable and revenue-generating experiences.

Background

Where the expertise comes from.

Attractions is where Tyron builds now. The events and entertainment industry is where he learned, over ten years and across the Americas.

10
Years in events
& entertainment
30+
Talks
delivered
7
Manufacturing
partners
3
Competitions
judged

Founder and President, Sand Castle Floats Inc. Supplying inflatables, ride hardware, furniture and textiles to waterparks, resorts and attractions across North America.

Official Manufacturer and Supplier Member, IAAPA. The global association for the attractions industry.

Event projects with the Pies Descalzos Foundation, Colombia. Shakira’s foundation. Tyron’s project, Neighbors-Home Music, staged events for children in the foundation’s schools.

Ten years in events and entertainment. Production, staffing and operations across the Americas, including support operations for Landscape events, an event agency and brand ambassador network working in all ten Canadian provinces.

Tourism sector. University diplomas, experience in the field, and a working network of more than 500 industry contacts.

Entrepreneurship competition winner and judge. Awarded in competition, and since invited to judge three.

Consulted on two entrepreneurship books. Approached by the authors as a source during the writing.

A school courtyard filled with children watching a performance at a Pies Descalzos school in Cartagena, Colombia
Pies Descalzos school, Cartagena, Colombia

“¡Gracias Neighbors-Home Music por ayudarnos a construir sueños al ritmo de miles de sonrisas!”

Thank you Neighbors-Home Music for helping us build dreams to the rhythm of thousands of smiles.

Fundación Pies DescalzosColombia
Tyron Fandal on the trade show floor, wearing a Sand Castle shirt and an exhibitor badge
On the show floor

Speaking topics

Five talks, one argument.

Most properties treat the pool and the deck as a cost to control. Guests treat them as the reason they came.

01

From Amenity to Experience

How aquatic products transform the guest journey

  • Why a pool deck is a design decision, not a purchase order
  • What makes a guest stop, sit and stay four hours
  • Floats, furniture, cabanas and colour as one system
  • What the change costs, and what it gives back
  • Signature talk
  • Operators
  • Design

02

Designing Attractions for the Next Generation

How Gen Z is reshaping guest experience and social space

  • Why being fun is no longer enough on its own
  • Designing for the photo before it is taken
  • Social space, personalisation and belonging
  • What this generation expects from a brand
  • Keynote
  • Marketing
  • Strategy

03

Beyond the Attraction

Turning guest experience into revenue

  • Where the second and third dollar of a visit comes from
  • Cabanas, premium amenities and branded product
  • Seasonal activation and social spaces that sell
  • Which upsells are worth the operational cost
  • Revenue
  • Resorts
  • Waterparks

04

Staffing the Experience

Recruitment and HR for event and attraction operations

  • Building a seasonal team that holds all summer
  • Recruiting for culture fit, and how to test for it
  • Hiring for guest-facing work, not for a résumé
  • The three weeks before opening day
  • HR
  • Operations
  • Event producers

05

Starting Out in Attractions

Building a business in this industry, from first idea to first customer

  • Founders
  • New suppliers
  • Students
  • Accelerators
  • Finding and vetting manufacturers you have never met
  • Why the importer is legally the manufacturer
  • Getting classified correctly by an insurer
  • Which associations actually open doors
  • How a first quote becomes a first customer
  • For operators: what to know before you sign with a supplier
Keynote Panel Workshop Fireside Podcast Guest lecture

Sessions run 20 to 60 minutes. Each one is built around the host’s audience rather than delivered from a fixed deck. Tyron presents in English and French, at trade shows, operator conferences, regional association meetings, supplier education sessions, universities and podcasts.

The promise

What a host actually gets.

Six commitments that hold whatever the format, the country or the size of the room.

A session built for your audience. Tyron asks who is in the room and what they are deciding this year before he agrees to the date.

Real numbers, not industry averages. Lead times, landed costs and quotes from live projects, with the mistakes left in.

No sales pitch from the stage. Tyron runs a supply company and leaves it at the door. Nobody in your audience gets sold to.

Something to act on by Monday. Every session ends with decisions a team can take without a budget cycle.

English or French, same fee. No surcharge and no interpreter needed for a French-language programme.

Everything you need, two weeks ahead. Photo, biography, stage introduction and technical requirements, without chasing.

Speaker kit

Read this when he walks on.

Hosts are welcome to use the introduction below word for word. The full kit, with a high-resolution photograph, long and short biographies and technical requirements, is sent on confirmation.

“Our next speaker builds the things guests remember. Tyron is the founder and president of Sand Castle Floats, an IAAPA member supplier of inflatables, ride hardware and poolside furniture to waterparks and resorts across North America. He came to this industry through ten years in events and entertainment.

Today, he is here to explore what becomes possible when attractions leaders choose the right amenities, the right suppliers and the right mindset. Not only to create better guest experiences, but to build environments that leave people inspired, connected and better than when they arrived.

Please welcome Tyron Fandal.”

About

Guest experience, seen from the supply side.

Tyron Fandal is founder and president of Sand Castle Floats Inc., an Arizona corporation that supplies custom inflatables, ride hardware, poolside furniture and branded textiles to waterparks, resorts and attractions.

He built the supply side of that company from nothing. In its founding months he found, vetted and contracted seven manufacturing partners, including plants that already produce for the largest names in waterpark and leisure. He negotiated the minimums, the Incoterms and the tooling himself.

The work gave him an unusual view of guest experience. He knows the lead time, the landed cost and the failure mode of nearly everything on a pool deck. He also knows what a guest will photograph. Most people in this conversation know one or the other.

He came to it from events and entertainment. Ten years of production, staffing and operations, including event projects with the Pies Descalzos Foundation in Colombia working with vulnerable children, and a period in the tourism sector. He has delivered more than thirty talks, won entrepreneurship competitions and judged three.

Tyron is an Official Manufacturer and Supplier Member of IAAPA. He mentors founders and early-career professionals entering attractions and events, and advises operators and producers on recruitment and human resources. He works in English and French.

Mentoring

For the people still outside.

The attractions industry is generous once you are in it. Getting in is the difficult part. Tyron gives time to the people working on that.

Founders

Early-stage founders building products or services for attractions, hospitality and events. Sourcing, positioning, first customers, and the compliance realities nobody warns you about.

Early careers

Students and young professionals who want to work in attractions and cannot find the door. How the industry hires, which associations matter, and what to do at a first trade show.

Programmes

Tyron is available to universities, hospitality schools, accelerators and industry associations for mentoring cohorts, guest lectures and panel participation.

Booking

Book Tyron for your event.

Conferences, trade shows, association meetings, corporate events, universities and podcasts. Describe the room. If Tyron is not the right speaker for it, he will say so.

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Tyron reads every enquiry himself and answers within two working days.